Graphic Standards

• Download Graphic Standards (coming soon)
• Download Logo Sheet (coming soon)

It has been said that the only place a marketing brand exists is in the mind of the consumer. The goal of the Davis Area Convention & Visitors Bureau is to have a brand that gets noticed, believed, and remembered. To do this, the brand identity, must be unique, likable, consistent, and easily identifiable. One key to retaining our brand is maintaining a simple, consistent visual standard.

When creating marketing materials for the Davis Area Convention & Visitors Bureau, please follow the guidelines set by this Graphic Standard. Doing so will help build and maintain a lasting presence in the minds of consumers.